Iphen - Osmosis

Overview

What we do

Why Iphen

Business Model [...]

Open-Source

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The success of traditional sales software is contingent on user adoption and education. In most sales environments, sales people can barely afford the time it takes to learn new products. They do not have time or mindshare for software training. Unlike most other employees, they are goal-driven; they are not bound by procedures. All it takes to derail an implementation is a PC-challenged sales person or one who shows brilliant results but defies software procedures.

No such stumbling block exists with Iphen because with us the user does not have to be the sales person. It can be a trained Iphen associate whose primary expertise lies in the technology used and in the function performed (Sales Assistance, Inside Sales, Customer Service, Logistics, or Supervision). Training is no longer necessary and systems can be used immediately. Our associates are bound by procedures and software instructions while your staff need only comply with high-level reporting policies. Most of what your sales employees and their Iphen assistants need to learn, they will learn from each other. We substitute osmosis for training and empowerment for user adoption.

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